Got Web copy?
In the salad days of the Internet, business owners used to put the text from their company brochures on their websites. Some still do. But it’s not a good idea. Now we know that people read brochures and websites differently. In fact, the two media are as different as baboons and bagels. See below. It’s 30% harder to read text on a computer screen than it is on a page, so people spend less time reading and more time scanning. Web copy has to be short, succinct and compelling.
Baboon
Bagel
Some frugal business owners write Web copy themselves. And then they have their kids design their logos. But an amateurish website actually can hurt your company’s image. Professional Web graphics, copy and logo design will make your company look top-drawer, and whatever you pay to have your site done well should pay off in additional business.
Need advertising copy?
Do you need print ads? Brochures? Billboards? Radio or TV commercials? How about training video scripts? Instructional video scripts? YouTube commercials? No matter what the medium, your message needs to be clear, compelling and relevant to your potential customers or clients.
How about professional proofreading?
This is no game for amateurs. Get a pro.
You might be the world’s greatest authority in your industry, but if your communications—ads, articles, blog posts, website copy, letters—are shot through with errors in spelling, punctuation, grammar and usage, well, you don’t look very authoritative. Let me help you put out communications that make you look as smart as you are.
All communications you put your name on should show that you are a quality company. To be sure of it, work with a good writer, an experienced content creator. 
• A dedicated writer with a track record of getting excellent results for clients
• An experienced creative thinker who meets deadlines with time to spare
• An enthusiastic problem-solver who brings positive energy to your project
• A knowledgeable, professional writer you can afford
Hey, that’s me — Liz Craig.
I specialize in making you look and sound good. And my services are reasonably priced. Let’s chat about your advertising, Web or other communication needs. To get started now, call me at 913.236.7595. I’m looking forward to hearing from you.
Recommendation!
“Liz Craig proves that no-nonsense creative is not an oxymoron. She arrives at the heart of a marketing problem very quickly — no muss, no fuss. Then she responds with creative ideas and well-written copy that sells …”
Tim Brown
Creative Director, Output Technologies
Worked directly with Liz
See more recommendations here.
Or sample my blog writing at my blog.
Call me now, at 913-236-7595, or e-mail me — and let’s get started on your successful communication campaign.
Specialties
Web copy, advertising copy, radio copy, TV commercial scripts, training video scripts, instructional video scripts, billboards, newsletters, blog posts, brochures, posters, direct mail letters, direct mail postcards, proofreading, editing, broadcast production and more. How can I help your business get more business?
