But who can combat the cause of Omnaris TV spots?
My nose is twitching over the TV spots for Omnaris prescription nasal spray that are running now. ‘Cause they really stink.
In these cartoony spots , an army of tiny guys in white military outfits and helmets jam the nozzle of a nose spray bottle up a woman’s giant nostril and pull the trigger to “combat the cause of nasal allergy symptoms.” But who can combat the cause of horrible commercials like these?
A few points:
1. The spots are so badly drawn that at first, I thought they were test spots or animatics.
2. All the “soldiers” combating nasal allergy symptoms look exactly alike. Creepy.
3. When the “commander” speaks, his mouth opens and shuts like a nutcracker.
4. The guy’s eyes look crossed. Would you follow a cross-eyed, nutcracker-mouthed commander into the hellish depths of a woman’s nasal passages?
5. Finally, it irks me that the advertiser used animation to avoid paying on-camera talent. Of course, if they had planned to use real people, the budget for the spot would have been bazillions, and the concept would never have seen the light of day. But it’s too late to stop it now.
These Omnaris commercials are so primitive and childish, they’re insulting. On a pharmaceutical discussion board, one of the participants said they “suck.” Yep. That’s the word.
Another wondered where the required side effects warnings were. Well, the “commander” said that you may suffer dry mouth and some other minor discomfort. But there’s no paragraph of mouse-type elaborating the point. And there are plenty of warnings to be aware of here.
The cause of Omnaris TV spots? A “just don’t give a damn” attitude toward the viewer’s sensibilities, artistic integrity, or quality in general. And if they don’t give a damn about making a quality TV commercial, how much do they care about making a quality product?
I wonder how sales are going…
yes, those are some creepy little mans…the feeling i get is one of cultural disconnect, as if the writers were sumatran or laplanders