Contact me. 913.236.7595Liz Craig is an award-winning writer who helps clients develop the proper positioning, targeting, messaging and placement of their advertising and marketing communications. The objective is to help clients win business without spending loads of money.
After graduating UMKC with a B.A. in Communication Studies (Radio & TV Writing/Production), Liz worked at a Kansas City new product development company and an advertising agency under one roof. She helped create and market new product concepts for Fortune 500 companies, from Chesebrough-Ponds to Taco Bell to McNeilabs Tylenol Division.
That early, invaluable positioning and branding education is evident in all of Liz’s work. Liz worked at major agencies in Kansas City and Omaha before becoming a freelance writer in 2001. She has written results-oriented advertising copy for all media: print, broadcast, video and Web. She is proud of the Omnis, Addys, IABC Silver Quills, Pinnacle Awards, Best of Show and other awards she’s won. But she’s prouder of the exceptional results she’s helped clients achieve.